IPL 2025 Champions RCB Put On Sale; Deal Likely To Be Finalised By March 31, 2026

November 06, 2025

Royal Challengers Bengaluru IPL 2025 shocking fans with sale announcement.

Bengaluru, 6 November 2025 In a surprising turn of events, Royal Challengers Bengaluru (RCB), the newly crowned IPL 2025 champions, has officially been put up for sale. The current owner, United Spirits Ltd. (USL), which is controlled by Diageo, has initiated a “strategic review” of its investment in RCB’s parent company, Royal Challengers Sports Pvt. Ltd. (RCSPL).

According to the company’s public filing, USL has classified its RCB stake as a non-core asset to its main alcoholic beverages business. Praveen Someshwar, MD & CEO of USL, said that the move is aimed at maximizing long-term value for stakeholders, while ensuring that the interests of RCSPL are safeguarded.

The company expects the sale or restructuring process to be completed by March 31, 2026.

The disclosure was made under Regulation 30 of SEBI’s Listing Obligation and Disclosure Requirements, signaling the formal nature of the review.

Though Diageo/USL hasn’t explicitly said whether they will sell the entire franchise or just a stake, market analysts lean toward a full or partial divestment.

Reports suggest that RCB may be valued at around USD 2 billion, making it one of the most expensive IPL franchises currently in play. This valuation is driven by its strong brand power, growing fan base, and recent on-field success.

Several names are already being discussed in the business community:

Adar Poonawalla (of Serum Institute fame) is reportedly interested.

Other corporate players, both domestic and international, are said to be evaluating RCB not just as a sports asset but as a valuable global brand platform.

Historic Win – RCB finally broke its long title drought by winning the IPL in 2025, significantly boosting its market value.

Controversy After Celebrations – A stampede during the victory celebrations in Bengaluru left 11 people dead, which some analysts believe may have influenced Diageo’s decision to reassess its ownership.

Strategic Portfolio Shift – As Diageo realigns its global priorities, non-core assets like a sports franchise may no longer fit its long-term vision.

Uncertainty Over Brand Identity – With a potential change in ownership, there’s speculation around whether RCB will retain its iconic name, jersey, and branding.

Team Decisions – The sale could impact player retention and future strategies as new management might take a different approach.

Growth Opportunities – A new, well-funded owner could elevate RCB’s infrastructure, marketing, and global presence.

Final Word

The decision to sell RCB marks a historic shift in IPL’s business landscape — a champion team now on the market. While the franchise has finally reached the pinnacle on the field, its ownership future remains uncertain. The review process is expected to conclude by March 31, 2026, and cricket fans across the world will be eagerly watching to see who takes over the Red Army next.

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